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3 Reasons to Embrace Negative Online Reviews

3 Reasons to Embrace Negative Online Reviews

Oct 26, 2018 | Advertising & Marketing, Social Media

The power of social media has changed how consumers purchase items and enlist a company’s services – for better and worse. Gone are the days of customers relying on the testimony of friends and family or a company’s reputation with the Better Business...
3 Principles of Creating Trending Content

3 Principles of Creating Trending Content

Oct 11, 2018 | Advertising & Marketing, Social Media

Viral. Trending. We all want the content we share on social media to gain notoriety (for good reasons) but is there a science behind making this happen?3 Not exactly. Social Media marketing is far more of an art that’s adapted from science. We compile heaps of data...
Powerful Social Media Resources to Try Before This Year Is Up

Powerful Social Media Resources to Try Before This Year Is Up

Aug 13, 2018 | Advertising & Marketing, Mobile Apps, Social Media

From international corporations to small businesses alike, few companies have not found success marketing on social media platforms. Digital advertising by way of social media continues to hedge out television for the third year in a row. With over 3 billion active...
Run Your Social Media Like a Storefront

Run Your Social Media Like a Storefront

Jun 22, 2018 | Advertising & Marketing, Social Media, Uncategorized

Running your business in the social media space has led to numerous conversations with founders and professionals alike about the significance and value of these platforms. Social media is the digital representation of your brand. It’s the quickest way to communicate...
Why Millennials Want Brands to Be More Authentic… And Why It Matters

Why Millennials Want Brands to Be More Authentic… And Why It Matters

Jun 7, 2018 | Advertising & Marketing, Blogging, Blogs, Branding, Millennial Advertising, Pop Culture, Social Media

They tune out every single television commercial. Billboards are nothing more than visual obstructions blocking their otherwise unhindered views of scenic roadways. In their 20 years of using the Internet, they’ve never actually clicked a banner ad. Sales circulars go...

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