By: Mackenzie Maxwell On: May 27, 2015 In: Advertising & Marketing, Social Media Comments: 0

Haters gonna hate, but Taylor Swift is a marketing genius. Whether you like her music or not, it’s hard to deny this fact. At just 25 years old, she has created a brand with more influence than most marketers dream of having. Better yet, she did it on her...

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By: Andre Wong On: January 09, 2015 In: Advertising & Marketing, Branding, Social Media Comments: 0

We saw a lot of brilliant marketing campaigns in 2014, but these were some of the ones that stood out to us as members of the industry in their scope and influence. Over the last year, the internet and social media continued to play increasingly larger roles in driving...

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