By: Daniel Sweeney On: September 19, 2013 In: Design Comments: 0

With the recent introduction of the colored iPhone 5C, it’s almost as if the technology of the newest iPhone has taken a back seat to the colors of the model. Is the familiar sight of Apple’s brand blurred by the mere presence of a hot pink iPhone? Does the...

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By: Daniel Sweeney On: January 30, 2013 In: Advertising & Marketing Comments: 0

In 2013, the most highly visible and static representation of your company is no longer your marquee or even your billboard on side of the perpetually crowded Dallas North Tollway – it’s your website. Your website is now a digital storefront that, when properly designed and optimized, should walk...

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By: Daniel Sweeney On: November 06, 2012 In: Election 2012 Comments: 0

The 1996 presidential race is regarded as the first election to take place during the digital age. While the candidates’ websites from 15+ years ago may not seem like much now, they set incredible precedent as the first easily accessible digital campaign hubs.

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By: Daniel Sweeney On: September 18, 2012 In: Advertising & Marketing Comments: 0

Tuesday morning saw Twitter CEO Dick Costolo take to NBC’s airwaves to announce the latest updates to the site’s profile pages. Despite earlier changes as recently as this past February, the social network is again updating page layouts.

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By: Daniel Sweeney On: September 14, 2012 In: Advertising & Marketing Comments: 0

It’s been seven months since Mark Zuckerberg & Co. introduced the Facebook Timeline design for brands and some companies still aren’t utilizing all the opportunities the sleek layout provides them.

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By: Daniel Sweeney On: September 04, 2012 In: Advertising & Marketing Comments: 0

Log on to your Pinterest page and you’re pretty much guaranteed to see three things: an outfit, an inspirational quote over a landscape and a minimalist ad. While some effective print ads may not receive much online praise, the ads incorporating minimalism almost always draws applause from the online...

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