By: Daniel Sweeney On: March 15, 2013 In: Advertising & Marketing Comments: 0

It’s been said that competition brings out the best in people. In a free market economy like the one found here in the U.S., competition drives innovation, improvements and fosters greater creativity – particularly in the realm of advertising. While there’s no shortage of rivalries in the U.S. economy,...

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By: Daniel Sweeney On: February 01, 2013 In: Advertising & Marketing Comments: 0

Super Bowl Sunday is just days away and all anyone wants to talk about is the ads. Well, not this guy! I’m going to use The Duncan Daily as an outlet to turn the spotlight back on the biggest game of the year for the National Football Lea – I’m...

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By: Daniel Sweeney On: November 20, 2012 In: Advertising & Marketing Comments: 0

This impressive spot comes to us courtesy of Chef Boyardee. In line with the common 90s trope, we have the disheveled teen as our hero and the overbearing authority figure as our antagonist.

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By: Daniel Sweeney On: November 09, 2012 In: Advertising & Marketing Comments: 0

A second grade art project or a horrible amalgamation created by a partnership between Dr. Moreau and Little Caesar? Actually, the humanoid in the photo above is part of a 90s ad campaign. *Scratches ‘humanoid’ off list of words to use in blog*

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By: Daniel Sweeney On: November 02, 2012 In: Advertising & Marketing Comments: 0

Earlier this week, Burger King Worldwide Inc. announced its third quarter numbers, and while I’m not really one for numbers (I’ll leave the specifics to the Wall Street Journal), what I can shed some light on is the company’s attempts to revitalize its brand.

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By: Daniel Sweeney On: November 01, 2012 In: Advertising & Marketing Comments: 0

The brainchild of Dutch brothers Michael and Pierre van Melle, Mentos have been making mouths fresh since 1948.  But when the Brothers van Melle began advertising their delicious, chewy mints on television in 1976, it’s unlikely they knew what kind of profound impact their commercials would have on the...

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