By: Daniel Sweeney On: March 15, 2013 In: Advertising & Marketing Comments: 0

It’s been said that competition brings out the best in people. In a free market economy like the one found here in the U.S., competition drives innovation, improvements and fosters greater creativity – particularly in the realm of advertising. While there’s no shortage of rivalries in the U.S. economy,...

Read more
By: Daniel Sweeney On: February 29, 2012 In: News Comments: 0

“If it ain’t broke, don’t fix it.” Isn’t that a lesson New Coke taught all of us? Well, someone might want to make an addendum to that saying after seeing Facebook and Twitter’s recent changes.

Read more