Before Steven Spielberg started filming Minority Report, he asked numerous scientists what they thought the world would look like in 2054, and put their ideas to film. We’ve still got some time before then, but new technologies in gesture-based control of our screens, iris-based retinal scanning, and targeted advertising...
Read moreThough social media has hogged the headlines in advertising and marketing over the last few years, let’s not forget about email marketing. According to a recent study, email marketing is shown to still be incredibly effective in attracting new customers.
Read more“Customer loyalty comes from having a strong relationship with your customers,” says sales guru and blogger Geoffrey James. “When they see you as a friend and ally, they’re reluctant to jump ship, even if it means they can get something a little cheaper.” The ever-elusive customer loyalty can sometimes...
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