By: Daniel Sweeney On: October 31, 2013 In: Advertising & Marketing Comments: 0

Halloween, the date universally associated with fear, terror and men in whitewashed William Shatner masks with serious anger management issues. Since we don’t have any machete-wielding maniacs to worry about (not today, anyway), the closest thing to a nightmare we have here at Duncan/Day is an unfortunate tpyo typo...

Read more
By: Daniel Sweeney On: October 29, 2013 In: SEO Comments: 0

Press releases are traditionally used to disseminate important information to the public through various media outlets, often containing news on awards, employees, quarterly earnings or special product promotions. While still vital in providing the public with company updates and generating awareness of a brand, recent years have seen press...

Read more
By: Daniel Sweeney On: October 22, 2013 In: Advertising & Marketing, Social Media Comments: 0

When looking to promote a common product used by most of the general public, a variety of advertising avenues are available to marketers as they attempt to pique the interest of prospective buyers – but in the quest to engage a more niche market, one has to do thorough...

Read more
By: Daniel Sweeney On: October 18, 2013 In: Advertising & Marketing Comments: 0

Social media and YouTube have brought about a new age of live marketing stunts and experiential marketing campaigns. Advertisers and marketers have taken advantage of above-mentioned mediums to develop fun, engaging stunt-driven marketing and advertising campaigns – capturing it all on video and fostering sharing among web users.

Read more
By: Daniel Sweeney On: October 04, 2013 In: Advertising & Marketing, Social Media Comments: 0

Long devoid of any direct advertising, Instagram has not only become a booming online photo-sharing network with more than 150 million users – but it’s also emerged as an important medium that, because of its lack of ads, fosters creativity and an artistic eye from brands. As images aren’t...

Read more