By: Daniel Sweeney On: September 18, 2012 In: Advertising & Marketing Comments: 0

Tuesday morning saw Twitter CEO Dick Costolo take to NBC’s airwaves to announce the latest updates to the site’s profile pages. Despite earlier changes as recently as this past February, the social network is again updating page layouts.

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By: Daniel Sweeney On: September 14, 2012 In: Advertising & Marketing Comments: 0

It’s been seven months since Mark Zuckerberg & Co. introduced the Facebook Timeline design for brands and some companies still aren’t utilizing all the opportunities the sleek layout provides them.

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By: Daniel Sweeney On: September 13, 2012 In: Advertising & Marketing Comments: 0

“I bet everyone who used to watch Nick everyday like I did can still recite this whole commercial by heart.”

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By: Daniel Sweeney On: September 05, 2012 In: Advertising & Marketing Comments: 0

Named the NFL’s highest valued franchise by Forbes in 2011 for the fifth straight year, the Dallas Cowboys are one of the country’s most visible sports franchises. With sponsorship revenues topping $50M annually, Cowboys owner Jerry Jones clearly understands the power of branding and advertising.

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By: Daniel Sweeney On: September 04, 2012 In: Advertising & Marketing Comments: 0

Log on to your Pinterest page and you’re pretty much guaranteed to see three things: an outfit, an inspirational quote over a landscape and a minimalist ad. While some effective print ads may not receive much online praise, the ads incorporating minimalism almost always draws applause from the online...

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By: Daniel Sweeney On: September 04, 2012 In: Advertising & Marketing Comments: 0

According to a March 2012 Nielsen report, more than 50% of U.S. consumers are now using smartphones. With  statistics like this, it’s easy to understand why the shift to the second-screen is a hot topic among advertisers and marketers. Mashable goes so far as to call the second-screen and...

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