By: Daniel Sweeney On: October 31, 2011 In: Advertising & Marketing, News Comments: 0

As early as tomorrow, Nov. 1, the lights could go out on FOX’s cable networks in DirecTV subscribers’ homes. All over a little contract tussle. DirecTV isn’t budging on its stance to not meet FOX’s supposed demands for a 40 percent rate increase. FOX and parent company News Corporation...

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By: Daniel Sweeney On: October 21, 2011 In: Advertising & Marketing Comments: 0

New campaigns from Coca-Cola and Heinz are going the extra mile to add a personal touch to their brands.

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By: Daniel Sweeney On: October 18, 2011 In: Advertising & Marketing Comments: 0

Developing an advertising campaign or marketing plan for one particular demographic can prove to be rather difficult. One must cater to the personalities of a particular sect, while being careful not to step on any toes in the process. With the meteoric rise of social media, communicators must be...

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By: Daniel Sweeney On: October 14, 2011 In: Advertising & Marketing, News Comments: 0

The malt beverage Four Loko has been stirring controversy for the better part of two years now due to its unique blend of caffeine and alcohol content. The drink’s parent company, Chicago-based Phusion Projects, has received an unprecedented amount of media attention as it’s come under heavy scrutiny from...

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By: Daniel Sweeney On: October 11, 2011 In: Advertising & Marketing Comments: 0

Talk about a two-for-Tuesday! The video below is part of a cleverly crafted viral campaign featuring two of our favorite things: The Black Keys and Bob Odenkirk, more commonly known as Saul Goodman, the slime ball lawyer from Breaking Bad.

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By: Daniel Sweeney On: October 11, 2011 In: News, Uncategorized Comments: 0

The people of Central Texas are getting another valuable online resource in the ongoing battle with cancer. Duncan/Day is excited to announce the launch of the Cancer Support Community Central Texas’ website, CSCCT.org.

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